When businesses seek to innovate, they tend to look for the big idea. How can they revolutionize a product or industry. If you want to make that big change, start thinking small. The poster boy for innovative products is the iPhone. The first iPhone launched the current smartphone industry and brought touch screens to everything [...]
When Customers Attack
You changed your product or service. It wasn’t a major change. A small improvement, a change in packaging, a better interface, or so you thought. The change triggered a landslide. Your change touched on something near and dear to your customers’ hearts, and fury begins. It happened to Tropicana when they changed their packaging. It [...]
Don’t Dismiss Critics of Change
Not everyone will be excited about change. People who resist are often perceived as inflexible obstacles to overcome . But don’t think of them simply as barriers to success. While some people reflexively fear change, it is shortsighted to think everyone will, or even want to, go along with new ideas and changes. Try to [...]
Give Yourself A Fresh Start
Starting the new year is a great time to give yourself a fresh start. But the best way to do this is not with a laundry list of resolutions. Real change is evolutionary, not revolutionary. Pick one thing you want to change. Don’t change everything at once. Focus on one item. Make a concrete goal. It’s [...]






