If you’ve ever tried to cook a Thanksgiving turkey, you will have learned that there are certain things that need to happen in order to make a successful dinner. Those lessons can be applied to your business as well.
- Preparation is important: It doesn’t matter how good your turkey recipe is if you don’t defrost the turkey first. The turkey needs to be prepared before cooking and your business needs to be prepared. You need to prepare by defining what your product is and who your customer is. The more preparation you put into your business, the better it will turn out.
- Be patient: Your turkey takes a while to cook and your business takes time to succeed. Most businesses don’t break even for the first few years. You can’t expect to be an overnight success.
- Presentation counts: You spent time setting the table and making sure your Thanksgiving looks good. The same goes for you business. Branding needs to be consistent, using the same logo, fonts and colors on all your materials. If you have a location that customers will be coming to make sure it clean and organized.
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