Many companies have free offers. Many of them aren’t really free. The rise of the term BOGO (buy one get one) is an example. Since you have to buy something it isn’t free. Some offers don’t cost you any money, but that doesn’t make them free.
One of the most notable offenders is Ambit Energy. If you’re not familiar with the company, they are an electricity supplier that sells energy is several states where you are not required to buy from your local utility. Ambit’s sales pitch is that you can get free energy. It isn’t really free though. They provide the energy in exchange for you selling their services. If you sell their energy, instead of paying you a commission or a salary they take the money off your electric bill, giving you “free” energy.
Before jumping into a free offer, make sure you know what the real cost is.
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