Having a product or service another business wants is the first step in creating a solid foundation for a startup. The second step is getting into a solid sales rhythm. The problem is that many startups don’t have the tools to create a solid sales strategy. Here are three tips to help.
First, don’t ask only ‘yes’ or ‘no’ questions
“Be bold and ask obligating questions of your prospects in order to understand their intentions and your opportunity for working with them and growing with them. It also helps you identify the early adopters – the visionaries and technology enthusiasts. Those are the customers who take a risk when no one else will. They help you make your product what it needs to be. They give you credibility, and often times, they become your friends,” said Greg Pugh, SVP of Customer Acquisition, Rev1.
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