Know Your Targets
There’s an old saying that 50% of advertising works but no one knows which 50%. The proliferation of social media, […]
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Tag: sales
Avoid Network Marketers Selling Retirement
Network marketing gets a bad rap. Originally referred to as multi-level marketing, the industry had such a bad reputation that […]
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Marketing And Sales Are Not The Same
Despite the fact that every business depends on marketing, most still don’t understand that marketing is not sales. Sales is […]
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In Networking Numbers Lie. Choose Quality Over Quantity
Many networking groups tout the number of people at an event. Many people don’t think smaller groups are worth their […]
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Looking To Boost Post Pandemic Business? Don’t Look To Groupon.
As businesses reopen and recover from pandemic shutdowns, the rush to get consumers back into the stores, restaurants, etc is […]
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Do You Know Where Your Leads Are?
Defining your approach to qualifying and tracking leads can drive a ton more business…some ideas from Marc Kitz, Sales Coach! […]
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If You Can’t Name Your Company, You’re In The Wrong Business
Often I meet someone at a networking event who tells me they are a consultant. I follow up by asking […]
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Sales Is Not Marketing
While discussing e-mail marketing a local business owner stated that their e-mail marketing campaign was handled by an industry association. […]
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No You Are Not ‘The Same’
In a recent conversation a sales manager told me that his product was the same as all his competitors. I […]
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Be Honest About Your Work
It’s been said over and over. People do business with people they know, like and trust. How are people supposed […]
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